Adani Group has joined hands with International Society for Krishna Consciousness (ISKCON) to launch an ambitious “Mahaprasad Seva” initiative, aimed at providing free meals to millions of devotees attending Maha Kumbh Mela 2025 in Prayagraj, Uttar Pradesh. This collaboration symbolizes a confluence of corporate social responsibility and spiritual service, underscoring shared commitment of both organizations to principles of seva (service) and devotion.
Key Highlights of Mahaprasad Seva
| Aspect | Details |
| Event | Maha Kumbh Mela 2025 |
| Initiative | Mahaprasad Seva: Free meals for devotees |
| Duration | January 13 – February 26, 2025 |
| Partnership | Adani Group and ISKCON |
| Meals to Be Served | 50 lakh |
| Distribution Points | 40 locations across Maha Kumbh area |
| Kitchens | Two: One within and one outside mela grounds |
| Volunteers Involved | 2,500 |
| Special Arrangements | Golf carts for differently abled individuals, elderly, and mothers with children |
| Additional Initiative | Distribution of 5 lakh copies of Geeta Saar |
A Sacred Partnership
Adani Group Chairman Gautam Adani, while addressing partnership, emphasized spiritual and patriotic value of seva. “Kumbh is a sacred place of seva, where every devotee gets involved in name of seva to God. It is my good fortune that we are starting ‘Mahaprasad Seva’ for devotees at Maha Kumbh in collaboration with ISKCON. With blessings of Maa Annapurna, free food will be provided to lakhs of devotees,” he said.
Adani also expressed his admiration for ISKCON’s dedication to humanitarian service, noting, “Seva is highest form of patriotism. Seva is meditation, seva is prayer, and seva is God.”
ISKCON’s Role and Gratitude
ISKCON’s Guru Prasad Swami, Chairman of its Governing Body Commission, lauded Adani Group’s commitment to social service. “Adani Group has always been a shining example of corporate responsibility and social service. Gautam Adani ji’s humility and willingness to serve selflessly inspire us all. We are extremely grateful for this partnership, which reinforces spirit of unity in service of humanity,” he remarked.
Operational Details of Mahaprasad Seva
Mahaprasad Seva initiative is a massive logistical undertaking. Two state-of-the-art kitchens will prepare meals: one located within mela grounds and another outside. These meals will be distributed at 40 strategically chosen locations across Maha Kumbh area to ensure easy accessibility for devotees. A dedicated team of 2,500 volunteers will oversee preparation and distribution.
To cater to needs of vulnerable groups, special provisions have been made. Golf carts will be available to assist differently abled individuals, elderly, and mothers with children, ensuring their participation in event is comfortable and inclusive.
Distribution of Geeta Saar
As part of collaboration, initiative will also distribute 5 lakh copies of Geeta Saar, a summarized version of Bhagavad Gita, among devotees. This spiritual offering aims to deepen devotees’ connection to teachings of Lord Krishna and timeless wisdom of Gita.
Maha Kumbh Mela 2025: A Global Event
Maha Kumbh Mela, held every 12 years, is one of largest spiritual gatherings in world. 2025 event is expected to draw over 45 crore pilgrims from across India and globe. spiritual significance of Kumbh, coupled with scale of preparations, makes it a monumental undertaking requiring collaboration between governments, private entities, and religious organizations.
Adani Group-ISKCON partnership exemplifies how public-private collaborations can amplify impact of social service initiatives, meeting needs of millions in a seamless and dignified manner.
Special Arrangements for Inclusivity
| Group | Provisions |
| Differently Abled Individuals | Golf carts for transportation and prioritized meal distribution |
| Elderly | Assistance with mobility and seating during meals |
| Mothers with Children | Dedicated areas for meals and golf carts for easy access |
Corporate Social Responsibility and Spiritual Service
Mahaprasad Seva initiative is not only a testament to ISKCON’s spiritual mission but also reflects Adani Group’s dedication to corporate social responsibility (CSR). Over years, Adani Group has been at forefront of philanthropic efforts, contributing to sectors like education, healthcare, and disaster relief. By supporting Maha Kumbh Mela, Adani Group further reinforces its role as a socially conscious organization.
Broader Impact
partnership between Adani Group and ISKCON is expected to:
- Enhance overall experience for devotees attending Maha Kumbh Mela.
- Demonstrate power of collaboration in addressing large-scale logistical and social challenges.
- Inspire other corporate entities to engage in similar philanthropic initiatives, particularly during culturally significant events.
Quotes from Leaders
| Leader | Statement |
| Gautam Adani | “Seva is highest form of patriotism. Seva is meditation, seva is prayer, and seva is God.” |
| Guru Prasad Swami | “Adani Group exemplifies corporate responsibility and inspires us to unite in service to humanity.” |
Conclusion
partnership between Adani Group and ISKCON to serve free meals at Maha Kumbh Mela is a shining example of combining corporate and spiritual efforts for greater good. With a vision rooted in service, this initiative will not only provide nourishment to millions but also leave a lasting impression on spirit of unity and dedication that defines Maha Kumbh Mela.
Disclaimer: information provided in this article, titled Adani Group Partners ISKCON To Serve Free Meals At Maha Kumbh Mela, is based on publicly available data and official statements. While every effort has been made to ensure accuracy, readers are encouraged to follow updates from official sources for most precise details.
